AI Visibility is the new ranking. It measures how often, how prominently and how favorably your brand appears inside AI-generated answers.
Nelvo is an AI Visibility Platform. AI Visibility is the share of voice your brand earns inside generative answer engines like ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews.
For two decades, brands optimized for 10 blue links. Today, a growing share of buyer questions never reach a search result page — they're answered directly by AI. If your brand isn't mentioned in the answer, you're invisible in the conversation.
AI Visibility captures three things: presence (are you named?), prominence (where in the answer?), and sentiment (how are you described?). Together they form the Nelvo AI Visibility Score.
What you get
How often your brand is named in AI answers across thousands of prompts.
Where you appear — first mention, comparison, or footnote.
How AI describes your brand vs. competitors.
How often AI links back to your owned content.
Your slice of the category conversation in AI.
Week-over-week movement and competitor deltas.
| Feature | Nelvo | SEO |
|---|---|---|
| Surface | AI-generated answers | 10 blue links |
| Unit of measurement | Share of voice in answers | Keyword rank |
| Buyer behavior | Zero-click answers | Click-through to site |
| Source of truth | LLM training + retrieval | Crawled index |
| Optimization unit | Entities, citations, prompts | Pages, links, keywords |
AI Visibility is the measure of how often and how favorably your brand, products and content appear inside answers generated by AI systems like ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews.
AI answers increasingly replace search results. If your brand is missing from the answer, you're missing from the buyer's consideration set — even if you rank #1 in Google.
Nelvo scores AI Visibility on a 0–100 scale based on share of voice across thousands of category-specific prompts, citation frequency, and sentiment in AI-generated answers.
No. SEO optimizes for ranked blue links. AI Visibility optimizes for being named, cited and recommended by generative AI systems — a completely different surface.
Any brand whose buyers research before they buy. B2B SaaS, professional services, e-commerce, agencies and local businesses all see compounding lift from AI Visibility.
Nelvo is the AI Visibility Platform trusted by modern brands to win the answer layer.